Greene King Wins Best Sustainable Pub Company Honours at The Publican Awards

Greene King has been named the Best Sustainable Pub Company at the pub industry’s ‘Oscars’, The 2024 Publican Awards.

The country’s leading pub company and brewer won the prestigious award recognising its significant and concerted environmental efforts in what is one of the pub industry’s most competitive and challenging competitions. Greene King was crowned winner ahead of the category finalists Fuller, Smith & Turner, Oakman Group and St Austell Brewery on Wednesday night, (March 27).

After collecting the trophy, Greene King’s chief sustainability and communications officer, Assad Malic, said: “This really is such great news and it’s all thanks to the immense effort and hard work put in by numerous teams across Greene King, ranging from the supply chain to our pub teams. This award is recognition of our investment, sustainability mindset and achievements to date with our teams, our suppliers, our customers and communities, in reducing our impact on the environment.

“Our commitments are based in climate science, and we have a clear plan in place as we continue to build a sustainable business. Congratulations to the other deserving finalists. As an industry, we need to work together for our customers and communities in pressing ahead with meaningful environment goals.”

To win the award Greene King, with 2,600 pubs nationwide and two breweries, demonstrated its environmental efforts encompass a wide variety of quantifiable initiatives including recycling waste away from landfill, reducing food waste, replacing single-use plastic, saving water, rolling out of electric vehicle chargers, decarbonisation work, voltage optimisation, energy efficiency and reduction work, as well as building engagement in sustainability programmes with its team members and customers.

This accolade comes on the back of the company recently winning the Sustainability Award at the MCA Hospitality Awards on 8 March.

Greene King was the first pub company and brewer to set near-term science-based targets to halve greenhouse gas emissions by 2030 and reach carbon net zero by 2040. It expects to invest tens of millions of pounds in environmental initiatives in the next five years.

In 2023, it launched a supplier engagement platform, Greene King Engage, and is taking a leadership role in the industry for sustainability, across environment, charity, community, inclusion and diversity, and social mobility, including advisory roles at Zero Carbon Forum, Best Bar None and Pub Aid.

It has worked with its fresh fruit suppliers to reduce plastic packaging waste, and, thanks to a new partnership with vertical farmers, increased the quantity of UK-grown, quality leafy greens and herbs served in its pubs.